King's College London

Research portal

Marketing : King's Business School

Organisational unit: Division

  1. Measuring employee-tourist encounter experience value: A big data analytics approach

    Barnes, S. J., Mattsson, J., Sørensen, F. & Jensen, J. F., 15 Sep 2020, In : Expert Systems with Applications. 154, 113450.

    Research output: Contribution to journalArticle

  2. Accepted/In press

    Understanding the Strategic Consequences of Customer Privacy Concerns: A Meta-Analytic Review

    Okazaki, S., Eisend, M., Plangger, K., de Ruyter, K. & Grewal, D., 14 May 2020, (Accepted/In press) In : JOURNAL OF RETAILING.

    Research output: Contribution to journalArticle

  3. Accepted/In press

    Tangible Service Automation: Decomposing the Technology-Enabled Engagement Process (TEEP) for Augmented Reality

    Heller, J., Chylinski, M., de Ruyter, K., Keeling, D. I., Hilken, T. & Mahr, D., 11 May 2020, (Accepted/In press) In : Journal of Service Research. 43 p.

    Research output: Contribution to journalArticle

  4. Accepted/In press

    The playground Effect: How Augmented Reality drives Creative Engagement

    Jessen, A., Hilken, T., Chylinski, M., Mahr, D., Heller, J., Keeling, D. I. & de Ruyter, K., 4 May 2020, (Accepted/In press) In : Journal of Business Research.

    Research output: Contribution to journalArticle

  5. Accepted/In press

    The Desirability of CSR Communication versus Greenhushing in the Hospitality Industry: The Customers’ Perspective

    Ettinger, A., Grabner-Kräuter, S., Okazaki, S. & Terlutter, R., 21 Apr 2020, (Accepted/In press) In : JOURNAL OF TRAVEL RESEARCH.

    Research output: Contribution to journalArticle

  6. Accepted/In press

    Augmented Reality Marketing: A Technology-Enabled Approach to Situated Customer Experience.

    Chylinski, M., Hilken, T., Heller, J., Keeling, D. I., de Ruyter, K. & Mahr, D., 11 Apr 2020, (Accepted/In press) In : Australasian Marketing Journal. 40 p.

    Research output: Contribution to journalArticle

  7. Don’t you (forget about me): The impact of out-of- the-channel-loop perceptions in distribution channels

    Mo, C. J., Yu, T. & de Ruyter, K., 5 Mar 2020, In : EUROPEAN JOURNAL OF MARKETING. 54, 4, p. 761-790 30 p.

    Research output: Contribution to journalArticle

  8. Accepted/In press

    Seeing with the Customer’s Eye: Exploring the challenges and opportunities of AR Advertising

    de Ruyter, K., Heller, J., Hilken, T., Chylinski, M., Keeling, D. I. & Mahr, D., 15 Feb 2020, (Accepted/In press) In : JOURNAL OF ADVERTISING.

    Research output: Contribution to journalArticle

  9. Service-Sales Ambidexterity: Evidence, Practice, and Opportunities for Future Research

    de Ruyter, K., Keeling, D. I. & Yu, T., 1 Feb 2020, In : Journal of Service Research. 23, 1, p. 13-21 9 p.

    Research output: Contribution to journalArticle

  10. The Mediating Effect of Experiential Value on Tourist Outcomes from Encounter-Based Experiences

    Barnes, S. J., Mattsson, J., Sørensen, F. & Jensen, J., 1 Feb 2020, In : JOURNAL OF TRAVEL RESEARCH. 59, 2, p. 367-380 14 p.

    Research output: Contribution to journalArticle

  11. Accepted/In press

    Seeing with the Customer’s Eye: Exploring the Challenges and Opportunities of AR Advertising

    de Ruyter, K., Heller, J., Hilken, T., Chylinski, M., Keeling, D. I. & Mahr, D., 1 Jan 2020, (Accepted/In press) In : JOURNAL OF ADVERTISING.

    Research output: Contribution to journalArticle

  12. The Potential Short- And Long-Term Disruptions and Transformative Impacts of 5G and beyond Wireless Networks: Lessons Learnt from the Development of a 5G Testbed Environment

    Patwary, M. N., Junaid Nawaz, S., Rahman, M. A., Sharma, S. K., Rashid, M. M. & Barnes, S. J., 1 Jan 2020, In : IEEE Access. 8, p. 11352-11379 28 p., 8951153.

    Research output: Contribution to journalArticle

  13. Does communicating safety matter?

    Wang, F. & Lopez, C., Jan 2020, In : ANNALS OF TOURISM RESEARCH. 80, 23 p., 102805.

    Research output: Contribution to journalArticle

  14. Managers' Regulatory Focus, Temporal Focus and Exploration-Exploitation Activities

    Tuncdogan, A. & Dogan, I. C., Jan 2020, In : Journal of Managerial Psychology. 35, 1, p. 13-27

    Research output: Contribution to journalArticle

  15. Sneaking the dark side of brand engagement into Instagram: The dual theory of passion

    Okazaki Ono, S., Schuberth, F., Tagashira, T. & Guimaraes Andrade, M. V., 6 Dec 2019, In : Journal of Business Research.

    Research output: Contribution to journalArticle

  16. A secure occupational therapy framework for monitoring cancer patients’ quality of life

    Rahman, M. A., Rashid, M. M., Kernec, J. L., Philippe, B., Barnes, S. J., Fioranelli, F., Yang, S., Romain, O., Abbasi, Q. H., Loukas, G. & Imran, M., 1 Dec 2019, In : Sensors (Switzerland). 19, 23, 5258.

    Research output: Contribution to journalArticle

  17. Touching the Untouchable: Exploring Multi-Sensory Augmented Reality in the Context of Online Retailing

    Heller, J., Chylinski, M., de Ruyter, K., Mahr, D. & Keeling, D. I., 1 Dec 2019, In : JOURNAL OF RETAILING. 95, 4, p. 219-234 16 p.

    Research output: Contribution to journalArticle

  18. Accepted/In press
  19. Accepted/In press

    People as Products: Exploring Replication and Corroboration in the Dimensions of Theory, Method and Context

    Farshid, M., Lord Ferguson, S., Pitt, L. & Plangger, K. A., 1 Nov 2019, (Accepted/In press) In : Journal of Business Research.

    Research output: Contribution to journalArticle

  20. What's Mine Is a Hologram? How Shared Augmented Reality Augments Psychological Ownership

    Carrozzi, A., Chylinski, M., Heller, J., Hilken, T., Keeling, D. I. & de Ruyter, K., Nov 2019, In : JOURNAL OF INTERACTIVE MARKETING. 48, p. 71-88 18 p.

    Research output: Contribution to journalArticle

  21. Accepted/In press

    The Virtual Reality Value Chain

    De Regt, A., Barnes, S. J. & Plangger, K. A., 26 Sep 2019, (Accepted/In press) In : BUSINESS HORIZONS.

    Research output: Contribution to journalArticle

  22. Technology push without a patient pull: Examining digital unengagement (DU) with online health services

    Keeling, D. I., de Ruyter, K., Mousavi, S. & Laing, A., 9 Sep 2019, In : EUROPEAN JOURNAL OF MARKETING. 53, 9, p. 1701-1732 32 p.

    Research output: Contribution to journalArticle

  23. Seeing the wood for the trees: How machine learning can help firms in identifying relevant electronic word-of-mouth in social media

    Vermeer, S. A. M., Araujo, T., Bernritter, S. F. & van Noort, G., Sep 2019, In : International Journal of Research in Marketing. 36, 3, p. 492-508

    Research output: Contribution to journalArticle

  24. How Does Innovation Emerge in a Service Ecosystem

    Chandler, J., Danatzis, I. & Wernicke, C., 1 Feb 2019, In : Journal of Service Research. 22, 1, p. 75-89

    Research output: Contribution to journalArticle

  25. “Opening” location-based mobile ads: How openness and location congruency of location-based ads weaken negative effects of intrusiveness on brand choice

    Ketelaar, P. E., Bernritter, S. F., van Woudenberg, T. J., Rozendaal, E., Konig, R. P., Hühn, A. E., Van Gisbergen, M. S. & Janssen, L., Oct 2018, In : Journal of Business Research. 91, p. 277-285

    Research output: Contribution to journalArticle

  26. International-market-information use across new-product-development stages: Antecedents and performance implications

    Dubiel, A., Banerjee, S., Ernst, H. & Subramaniam, M., 10 Sep 2018, In : International Marketing Review. 35, 5, p. 760-784

    Research output: Contribution to journalArticle

  27. How advertising in offline media drives reach of and engagement with brands on Facebook

    Voorveld, H. A. M., Araujo, T., Bernritter, S. F., Rietberg, E. & Vliegenthart, R., 3 Sep 2018, In : International Journal of Advertising. 37, 5, p. 785-805 21 p.

    Research output: Contribution to journalArticle

  28. Diagnosing member-customer ostracism in co-operatives and counterpoising its relationship-poisoning effects

    Benos, T., Kalogeros, N., Ruyter, K. D. & Wetzels, M., 1 Aug 2018, In : European Journal of Marketing. 52, 9/10

    Research output: Contribution to journalArticle

  29. Making omnichannel an augmented reality: the current and future state of the art

    Hilken, T., Heller, J., Chylinski, M., Keeling, D. I., Mahr, D. & Ruyter, K. D., 1 Aug 2018, In : Journal of Research in Interactive Marketing.

    Research output: Contribution to journalArticle

  30. When nothing is what it seems: A Digital Marketing Research Agenda

    Ruyter, K. D., Keeling, D. I. & Ngo, L. V., Aug 2018, In : Australasian Marketing Journal. 26, 3, p. 199-203

    Research output: Contribution to journalArticle

  31. Cutting through Content Clutter: How Speech and Image Acts Drive Consumer Sharing of Social Media Brand Messages

    Ordenes, F. V., Grewal, D., Ludwig, S., Ruyter, K. D., Mahr, D. & Wetzels, M., 9 Apr 2018, In : JOURNAL OF CONSUMER RESEARCH.

    Research output: Contribution to journalArticle

  32. Governing Embedded Partner Networks: Certification and Partner Communities in the IT Sector

    Storey, C., Kocabasoglu-Hillmer, C., Roden, S. & Ruyter, K. D., 1 Mar 2018, In : International Journal of Operations and Production Management.

    Research output: Contribution to journalArticle

  33. The effect of review writing on learning engagement in channel partner relationship management

    Agguirre, L., Mahr, D., Ruyter, K. D., Pelser, J., Grewal, D. & Wetzels, M., Mar 2018, In : JOURNAL OF MARKETING. 82, 2

    Research output: Contribution to journalArticle

  34. Continued Value Creation in Crowdsourcing from Creative Process Engagement

    Piyathasanan, B., Mathies, C., Patterson, P. & Ruyter, K. D., 1 Nov 2017, In : Journal of Services Marketing. 32, 1, p. 19-33

    Research output: Contribution to journalArticle

  35. Evolving Roles and Structures of Triadic Engagement in Healthcare

    Keeling, D. I., Laing, A. & Ruyter, K. D., 1 Nov 2017, In : Journal of Service Management. 29, 3, p. 352-377 26 p.

    Research output: Contribution to journalArticle

  36. The emotional review-reward effect: how do reviews increase impulsivity?

    Motyka, S., Grewal, D., Agguire, E., Mahr, D., Ruyter, K. D. & Wetzels, M., Nov 2017, In : Journal of the academy of marketing science. 46, 6, p. 1032–1051

    Research output: Contribution to journalArticle

  37. Self-persuasion as marketing technique: the role of consumers’ involvement

    Bernritter, S. F., Müller, B. C. N. & van Ooijen, I., 8 May 2017, In : EUROPEAN JOURNAL OF MARKETING. 51, 5-6, p. 1075-1090

    Research output: Contribution to journalArticle

  38. Unveiling What is Written in The Stars: Analyzing Explicit, Implicit, and Discourse Patterns of Sentiment in Social Media

    Ordenes, F. V., Ludwig, S., Ruyter, K. D., Grewal, D. & Wetzels, M., Apr 2017, In : JOURNAL OF CONSUMER RESEARCH.

    Research output: Contribution to journalArticle

  39. When Plentiful Platforms Pay Off: Assessment Orientation Moderates the Effect of Assortment Size on Choice Engagement and Product Valuation

    Mathmann, F., Chylinski, M., Ruyter, K. D. & Higgins, T., 23 Feb 2017, In : JOURNAL OF RETAILING. 93, 2, p. 212-227

    Research output: Contribution to journalArticle

Previous 1 2 3 4 Next

View graph of relations

Search within the list

Refine results

Language

Language

Publication year

Publication year

Full text

Full text

Meeting and poster abstracts

Meeting and poster abstracts

© 2018 King's College London | Strand | London WC2R 2LS | England | United Kingdom | Tel +44 (0)20 7836 5454