Research output per year
Research output per year
- 15 results
Search results
-
2024
IT as a Driver of R&D Processes and Strategic Renewal
Tuncdogan, A., Wang, F., Volberda, H. & Enkel, E., 23 Apr 2024, (Accepted/In press) In: R AND D MANAGEMENT.Research output: Contribution to journal › Editorial › peer-review
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The disabling marketplace: towards a conceptualisation
Higgins, L., Husemann, K. & Zeyen, A., 3 Apr 2024, In: Journal of Marketing Management. 40, 5-6, p. 371–377 7 p.Research output: Contribution to journal › Editorial
Open AccessFile20 Downloads (Pure) -
2022
Artificial Intelligence as a Market-Facing Technology: Getting Closer to the Consumer through Innovation and Insight
Barnes, S. & de Ruyter, K., 12 May 2022, In: EUROPEAN JOURNAL OF MARKETING. 4 p.Research output: Contribution to journal › Editorial › peer-review
Open AccessFile326 Downloads (Pure) -
Customer Engagement Design in Industrial Innovation
Hollebeek, L., keeling, D., Keeling, D. I. & de Ruyter, K., Oct 2022, In: Industrial Marketing Management . 106, p. 83-89 7 p.Research output: Contribution to journal › Editorial
Open AccessFile6 Citations (Scopus)125 Downloads (Pure) -
Diversity and inclusion practices in marketing education: A conceptual framework and overview of the special issue
Protopapa, I. & Plangger, K., 30 Jan 2022, (Accepted/In press) In: Marketing Education Review. p. 1 6 p.Research output: Contribution to journal › Editorial › peer-review
Open AccessFile127 Downloads (Pure) -
Guest editorial: Artificial intelligence as a market-facing technology: getting closer to the consumer through innovation and insight
Barnes, S. & de Ruyter, K., 7 Jun 2022, In: EUROPEAN JOURNAL OF MARKETING. 56, 6, p. 1585-1589 5 p.Research output: Contribution to journal › Editorial › peer-review
Open Access9 Citations (Scopus) -
Managing in an era of falsity: Falsity from the metaverse to fake news to fake endorsement to synthetic influence to false agendas
Plangger, K. & Campbell, C. L., 1 Jul 2022, (Accepted/In press) In: BUSINESS HORIZONS.Research output: Contribution to journal › Editorial › peer-review
Open AccessFile493 Downloads (Pure) -
Mobile Technology and Advertising: Moving the Research Agenda Forward
Bernritter, S. F., Okazaki, S. & West, D., 3 Aug 2022, In: JOURNAL OF ADVERTISING. 51, 4, p. 407-410 4 p.Research output: Contribution to journal › Editorial › peer-review
Open AccessFile5 Citations (Scopus)140 Downloads (Pure) -
Reimagining Marketing Strategy: Driving the Debate on Grand Challenges
de Ruyter, K., Keeling, D. I., Plangger, K., Montecchi, M., Scott, M. L. & Dahl, D., Jan 2022, In: Journal of the academy of marketing science. 50, 1, p. 13-21 9 p.Research output: Contribution to journal › Editorial › peer-review
Open Access61 Citations (Scopus) -
The future of digital technologies in marketing: A conceptual framework and an overview
Plangger, K., Grewal, D., de Ruyter, K. & Tucker, C., 18 Oct 2022, In: Journal of the Academy of Marketing Science.Research output: Contribution to journal › Editorial
30 Citations (Scopus) -
2021
Informing marketing theory through consumer culture theoretics
Arnould, E., Crockett, D. & Eckhardt, G., Jun 2021, In: AMS Review. 11, 1-2Research output: Contribution to journal › Editorial
Open Access9 Citations (Scopus) -
2019
Consumer spirituality
Husemann, K. C. & Eckhardt, G. M., 24 Mar 2019, In: Journal of Marketing Management. 35, 5-6, p. 391-406 16 p.Research output: Contribution to journal › Editorial › peer-review
Open Access44 Citations (Scopus) -
2015
From the Special Issue Editors: Innovations for and from Emerging Markets
Subramaniam, M., Ernst, H. & Dubiel, A., Jan 2015, In: JOURNAL OF PRODUCT INNOVATION MANAGEMENT. 31, 1, p. 5-11Research output: Contribution to journal › Editorial › peer-review
48 Citations (Scopus) -
2011
Special issue on the globalization of marketing ideology: Journal of macromarketing, 2013
Eckhardt, G. M., Dholakia, N. & Varman, R., Sept 2011, In: Journal Of Macromarketing. 31, 3, p. 328 1 p.Research output: Contribution to journal › Editorial › peer-review
1 Citation (Scopus) -
2010
Guest editors' introduction consumer culture theory conference 2008
Bengtssoń, A. & Eckhardt, G. M., Dec 2010, In: Consumption Markets and Culture. 13, 4, p. 347-349 3 p.Research output: Contribution to journal › Editorial › peer-review
1 Citation (Scopus)