Accounting for the selection of exhibits: Examining the organisation of gallery talks as a marketing activity

Dirk vom Lehn*, Linh Dan Nguyen

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

1 Citation (Scopus)
Original languageEnglish
Title of host publicationMarketing the Arts
Subtitle of host publicationBreaking Boundaries: Second Edition
PublisherTaylor and Francis AS
Pages209-226
Number of pages18
ISBN (Electronic)9781003021766
ISBN (Print)9780367898885
DOIs
Publication statusPublished - 20 Dec 2022

Cite this