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Charting value creation strategies B2B salespeople use throughout the sales process: Learning from social media influencers
Zixuan (Mia) Cheng*, Kirk Plangger, Cai ‘Mitsu’ Feng, Colin L. Campbell, Leyland Pitt
*Corresponding author for this work
Research output: Contribution to journal › Article › peer-review
18
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(Scopus)
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