Inconsistent language can undermine the credibility of corporate social responsibility reports

Adam Chalmers*, Robyn Klingler-Vidra

*Corresponding author for this work

Research output: Contribution to specialist publicationEditorial

Abstract

Companies’ ability to communicate sustainability initiatives has become a litmus test for their authenticity and dedication to responsible practices. Lexical inconsistency may contribute to so-called ESG-backlash. Adam William Chalmers and Robyn Klingler-Vidra assess the coherence of companies’ sustainability reports and find a growing language inconsistency over time, which can prompt suspicions of greenwashing (the act of embellishing sustainability efforts without substantive action).
Original languageEnglish
Specialist publicationLSE Business Review
Publication statusPublished - 22 Nov 2023

Keywords

  • ESG
  • CSR
  • Natural language processing (NLP)
  • SUSTAINABILITY

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