Little rewards, big changes: Using exercise analytics to motivate sustainable changes in physical activity

Kirk Plangger, Colin Campbell, Karen Robson, Matteo Montecchi

Research output: Contribution to journalArticlepeer-review

14 Citations (Scopus)
400 Downloads (Pure)

Abstract

Even using simple techniques like taking the stairs, many individuals struggle to maintain the motivation to be active. Health gamification systems can encourage activity by providing points earned through exercise that are redeemable for tangible extrinsic rewards. Using self-determination theory, we investigate rewards’ effectiveness to promote exercise considering reward value, redemption frequency patterns, and fitness levels within a health gamification system. We find that rewards do significantly increase activity levels, and this effect is larger for advanced users who redeem multiple times for higher value rewards. We close by offering future research avenues and advice to optimize reward portfolios.
Original languageEnglish
Article number103216
JournalInformation & Management
Early online date2 Nov 2019
DOIs
Publication statusPublished - 2019

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